Flexible Friday #27 Surprise Package!
by Sherra on February 13, 2009
in Finding the Funny, Moments, Tweens
Scary Baby got a package in the mail from Granny. It arrived after the holidays but before her birthday. Bonus for the unexpected surprise factor!
Talk about some brilliant marketing. This must be advertised in the 9-10 year old demographic as I saw that blog friend Rhonda’s son had requested this very item for his 10th birthday.
Somehow the commercials really spoke to this age group. They must have bought lots of ad space on Nickelodeon.
Have you guessed what they were advertising?
Go ahead.
Scroll down.
See if you’re right.
And admit if you already own one.
Don’t be shy.
Have you seen the ads?
Don’t despair, you can watch the ad online right here.
Even after seeing the ad once or twice, I didn’t think for a minute, “I really would love a blanket that has sleeves!”
I mean really, who knew that conventional blankets caused so much trouble and frustration?!
But the tween kids know. They really want/need a blanket that has sleeves.
Scary Baby ripped the brown paper off the box and absolutely beamed when she discovered she was now the proud owner of a Snuggie with bonus booklight!
She didn’t hesitate to model her new wardrobe addition blanket.
It looks like a monk robe in fleece if you ask me. But what do I know about fashion?
The 9-10 year old market isn’t the only age group they targeted…
Because when The Grunter came in and saw the Snuggie box, he declared with a tear in his eye:
“Who got a snuggie? I WANT A SNUGGIE.”
Okay, he didn’t really cry but he was jealous.
And we have found it in the darling twins’ room too.
In her defense, Granny wasn’t playing favorites. I don’t think she knew.
P.S. Upon re-reading this and because I’m sometimes slow, back in my day a “snuggie” did not mean “blanket that has sleeves.” Anyone?
P.S.S. Happy Valentine’s Day to everyone – may everyone be sweet to you on Saturday!
P.S.S.S. HAPPY BIRTHDAY TO MY *BABY* SISTER!!!!! She who turns 4-0 on Valentine’s Day and is in total denial 
One year ago..
She must really love her Snuggie to coordinate the nail polish to match (scroll back for the details to those who missed it). A snuggie in “the day” was usually a baby blanket that a child carried around to feel secure. Usually the type of thing you wanted to discard by the time you entered kindergarten (or if you hadn’t, that you hid when friends came over). Of course my college freshman still had hers when she was packing the boxes to head off to college this summer, so who knows…maybe those Snuggie folks are onto something. (Please don’t tell “Belated Hippie,” my freshman, that I ratted on her.)
Oh, and I wouldn’t say Scary Baby looks like a monk; more like an extra on the new “Harry Potter” movie set! Wonder whose “love interest” she’d be?
When The Grunter said that he wanted a Snuggie I would have immediately given him the old fashioned kind- in the hyper-wedgie form!
I’ve seen the ads.. it reminded me of the version I had in the 80s…. a quilted sleeping bag that converted into a “Snuggie” with cleverly placed snaps to create arms. I loved that thing! I’d walk around the house in it too!
@julieann: I’ll check on the nail polish coordination but I think that was a fluke even though I noticed too! She will love the Harry Potter reference. Scary Baby carried around her “lovey” which was a silky blanket. You’ve now uncovered a 3rd kind of “snuggie” as I was referring to another kind
@Peggy: Oh the stories that are not blog-appropriate to tell about The Grunter and the snuggies you are referring to. Remind me to tell you some day…lol.
@Karen Emerson: Goodness you just made me totally remember that I had the exact same thing in the 80’s!! And just as I typed this I remembered what it was called…a SNUG SACK!!! I’m cracking up about that and like you, I loved mine too. It was much heavier than this new “Snuggie” much more like a sleeping bag that you snapped to make the arms. Thanks for that trip down memory lane!!